What to Buy for a Baby Shower: Thoughtful Gifts They’ll Love

There’s something so special about celebrating a new life with loved ones. Baby showers are a time for joy, laughter, and (of course) some seriously adorable gift-giving. But with so many options out there, finding the perfect baby shower gift can feel a little overwhelming.

Don’t worry — whether you’re shopping for a close friend, family member, or colleague, we’ve pulled together a list of thoughtful ideas that will make any parent-to-be feel truly celebrated.

1. Pregnancy Pamper Gifts

Before the little one even arrives, mums-to-be deserve a little extra TLC. A gorgeous option is the Pregnancy Gift Set from Cradle & Tonic, which includes a collection of pregnancy-safe skincare products made with natural ingredients.

2. Practical Baby Essentials

You can never go wrong with practical gifts. Think baby grows, soft swaddle blankets, muslin cloths, or even a high-quality changing mat. Look for organic materials where possible — they're gentle on sensitive newborn skin and better for the planet.

Shop a range of organic baby grows at John Lewis, offering soft and chemical-free options.

Discover beautifully designed organic swaddle blankets from Little Blue Nest, perfect for wrapping up newborns snugly.

Find high-quality muslin cloths at Mamas & Papas, ideal for feeding and cuddles.

Explore stylish and comfortable changing mats at Mamas & Papas, a must-have for every nursery.

3. Keepsake Items

Keepsakes are a beautiful way to capture precious memories. Consider gifting a personalised memory box, a handprint kit, or a beautifully bound baby book where parents can record milestones.

Personalised keepsake boxes from My 1st Years offer a lovely place to store newborn memories.

Hand and footprint kits from The Lovely Keepsake Company help parents capture their baby's tiny features.

Baby memory books from Blush and Gold are beautifully designed for recording milestones and special moments.

4. Gift Vouchers

If you're unsure what they might need, a gift card to a favourite baby store or an online boutique can be a lifesaver. It gives new parents the freedom to choose exactly what they need when they need it.

Gift cards from Mamas & Papas offer flexibility for buying baby essentials.

Natural Baby Shower gift cards provide a wide choice of eco-friendly baby products.

5. Group Gifts

Big-ticket items like prams, car seats, or nursery furniture can be expensive. If you're attending a shower with friends or family, consider pooling resources to buy a major item together. It's a wonderful way to make a meaningful impact without overstretching your budget.

6. Subscription Services

A subscription to a nappy delivery service, a baby book club, or a meal delivery kit for new parents can be a game-changer during those busy early months.

Eco-friendly nappy subscriptions from Kit & Kin help keep supplies topped up with minimal effort.

Baby book subscriptions from The Willoughby Book Club deliver delightful new stories to encourage early reading.

Meal bundles for new parents from Pow Food offer nourishing meals to support tired parents.